7.06.2009

kgb

So I saw this TV commercial for a service called kgb which charges a fee to answer questions you text to them via your cell phone. And I can't help with wonder who exactly is the target demographic of this service. People who've never heard of Google? Old people who are trying to figure out what all this "text messaging" hoopla is about? If it's that last bunch, it seems like it might be wiser if your company name didn't conjure up memories of the Cold War to the group still old enough to actually remember it.

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